Evara | Optimising RevOps for smarter growth

Profile

Evara is a London-based digital consultancy and HubSpot Partner specialising in the financial services sector. We focus on revenue operations, implementing lead-to-cash frameworks, CRM and website (CMS) implementations, and data strategy. We help FinServ firms, from fintechs and asset managers to payment providers, PE/VCs, and insurers, streamline operations, drive growth, and stay compliant through strategic data solutions, AI-powered processes, and performance-driven frameworks.

Location/s

London

Company size

Small-sized business: 10-49 employees

Founded

2017

Visit Website

Expertise

IFT brings over 15 years of FinTech expertise in Digital transformation, Sales, Data, Marketing, CRM, AI and RevOpsWe both strategic oversight and hands-on delivery. We define attribution frameworks, marketing and sales frameworks, configure reporting tools, and design processes that ensure accuracy and usability. At the same time, we provide enablement and training so that internal teams adopt the systems confidently. Our approach ensures that leadership gains actionable insight, marketing teams optimise spend, and revenue teams operate on a single version of the truth. Simply put our work makes a company money, saves them money and optimises processes.


Fintech Sector

  • Embedded Finance

  • Data & Analytics

  • Asset Management

  • Insurtech

  • IT Services

  • LendTech

  • PayTech

  • Mobile Payments

  • RegTech

  • Robo-Advising

  • WealthTech

  • IdentityTech

Market Experience

  • Europe

  • North America

  • United Kingdom

Clients

Types of clients we work with:

Our diverse range of clients includes:

  • Banking & Lending

  • Wealth & Asset Mgt

  • Market infrastructure

  • Payments

  • Insurance & InsureTech

  • Compliance & Risk

  • Professional & Support Services

  • PE/VC's

  • Support with Advisory firms and M&A


Clients we’ve helped

Yonder, RedSlim, West, ARK, Flight Fund, Connex pay, Millbrook finance, Bizcap, IWOCA, Caxton,Yaspa, MoneyCorp, Monovate, Cazoo, Astorg, Ruleguard, YouLend, AAB, Paynovate, Storfund, BSO,. DayShape, Encompass, Quantfolio, Paydeck, Dekopay, 10x banking, Triver, One funding, IWOCA,Saville Assessment, Swoop Funding, ,Marsh Finance, KSEYE, Crowd2Fund, Charles&Dean, 4finance, IRE, Deel

Success Metrics

  • Lending co- Achieved over 80K website sessions, 6,300 new leads, and maintained an average monthly marketing-generated commission of £138,890 (surpassing the £100K target).

  • Insurance co-Achieved a 61% increase in web traffic, 6,300 qualified leads, and £168,890 in average monthly commission (vs. £100K target). Re-engaged 9,600+ contacts and improved conversions through integrated workflows, reporting, and enhanced user experience.

  • Loan co-Achieved a 22% reduction in CPC, 25%+ MoM growth in lead traffic, and a 35% increase in applications banked. Expanded organic keyword footprint to 485 keywords and secured Top 10 rankings for high-value terms

  • PE- ed digital transformation for a PE client, delivering strategy, data governance, services, and an integrated tech framework to drive efficiency and scale.